Sunday 22 July 2018

WTO Agrees That Plain Packaging Is A Failure, Allows It Anyway

Late on parade with this due to business pressure, but Sinclair Davidson posted a very interesting article about the WTO's ruling on plain packaging a couple of weeks ago.

Davidson has consistently argued that plain packaging has had no impact on smoking in Australia and is an utter failure, despite the desperate spin being fabricated by the government over there.

Well, lo and behold, in the WTO's 800 page reasoning behind its judgement that plain packs are not contrary to global trade rules, they seem to agree.

The WTO strangely argues that there is evidence that the decline in prevalence in Australia appears to have accelerated post plain packaging, but none of the analysis includes any discussion of the huge tax increases which coincided with and then followed its introduction. Instead the WTO focuses on the far more trivial by saying it is unclear whether bigger graphic health warnings or plain packaging were more important.

This is like saying that someone died when a bus drove over his finger without mentioning that he was picking his nose at the time. It's quite obvious that the effect of successive 12.5% rises in tobacco duty have a far more dramatic effect than fiddling with colours on the packet.

When the WTO get to the “quitting-related outcomes and other distal outcomes” though, a little bit of truth comes out (emphases mine).
a. The impact of the TPP measures and enlarged GHWs on adult cigarette smokers' quitting intention and quitting-related cognition reactions is limited and mixed
b. The TPP measures and enlarged GHWs have had a statistically significant positive impact on avoidant behaviours, such as pack concealment, among adult cigarette smokers, while their impact on stubbing out and stopping smoking is much more limited and mixed
c. Although the TPP measures and enlarged GHWs have statistically significantly increased calls to the Quitline, the observed impact of the TPP measures and enlarged GHWs on quit attempts is very limited and mixed
d. The empirical evidence of the impact of the TPP measures and enlarged GHWs on adolescents' quitting-related outcomes is limited. This evidence suggests that the impact of the TPP measures and enlarged GHWs on adolescents' refraining from smoking cigarettes and thoughts about quitting is statistically not significant. No empirical evidence has been submitted to us on pack concealment among adolescent smokers.
Couple this with the Australia Bureau of Statistics data on chain volume measures of spending on Cigarettes and Tobacco showing a long-term decline in tobacco sales having been arrested since plain packaging, and you have to wonder what on earth is going on here.

Click to enlarge
And that is without even factoring in that the Australian government itself has been forced to form a new “Tobacco Taskforce”  to address the issue of a whopping rise in illicit trade post-plain packs. The anti-smoking lobby rubbished the warning of an increase in illicit trade as a result of plain packs but it is reported that seizures of illicit products in the year to date have already reached 98 tonnes compared with 117 tonnes in the whole of the prior year. Either enforcement agencies are on steroids or, perhaps, there is simply far more now to catch.

As Davidson says of the WTO's admission of lack of evidence of efficacy, "that is a damning assessment because what did convince the WTO was even worse – junk science". 

Quite. It seems that the World Trade Organisation, no less, was motivated to effectively endorse the confiscation of billions of pounds worth of intellectual property and branding - not just on tobacco as this now forms a precedent - despite finding that there is no valid science behind the concept of plain packaging and that it has had no beneficial effect on smoking prevalence. 

They have basically sided with vague predictions - from people paid to have extraordinarily strong conflicts of interest - about what may happen in the future. On this showing, we can expect the WTO to soon issue rules on the international trading of fairies from the bottom of the garden. 

It seems that everywhere you look these days there is an establishment carve-up going on. It's little wonder that people are increasingly sick and tired of the state and its self-protecting mechanisms. When even a global regulator of trade rules in favour of fraudulent bureaucracy over and above protecting legal businesses from over-reach of state institutions, armed only with ideological bullshit and fake science, we are in a parlous place. 

Hitch Orwell's grave up to a dynamo, his spinning could solve our future energy problems for a century at least. 



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