This image of people stubbornly not listening to nagging is taken from today's Telegraph podcast featuring Peter Oborne and Nigel Farage. Well, it made me smile anyways.
The scene came about because they were discussing David Nutt's "alcohol without the hangover" and e-cigs, which inevitably touches briefly on the smoking ban in pubs.
Do go have a listen here from 17:50 in, or from 23:20 if you're just interested in Farage rightly slamming pharma lobbyists.
And when you've done so, I expect many might like to follow host Tim Stanley's Twitter feed after hearing his tongue-in-cheek plan for a ban amendment.