Back in October, Blackburn e-cigs company Totally Wicked won the right to challenge the EU's ridiculous Article 20 of the Tobacco Products Directive. This is the part which will regulate out of existence a vast array of e-cigs currently on the market, as I've mentioned before.
Totally Wicked's case will be heard later this year, but in the meantime they have launched a website as a source of information, and to raise support, which you can access by clicking here.
From the site, here is a brief summary of why they are doing what they are.
The Challenge (and why we hope you will support us)
We may have launched this challenge, but it is a challenge we hope all vapers and all of industry can support. We want it to be our challenge – vapers and the electronic cigarette and e-liquid industry, for if the TPD is implemented in its current form we will all lose out.
We launched this legal challenge to the EU’s Tobacco Products Directive last year, on the grounds that Article 20 of the Directive breaches EU law.
Specifically, this challenge is based on the view that Article 20 of the TPD represents a disproportionate impediment to the free movement of goods and the free provisions of services, places electronic cigarettes at an unjustified competitive disadvantage to tobacco products, fails to comply with the general EU principle of equality, and breaches the fundamental rights of electronic cigarette manufacturers and users.I'd just add that this is not just for vapers, but anyone who believes in freedom of choice and who resents unwarranted interference and unnecessary regulations.
Do go have a good look around the site, which includes full details of the challenge including the legal documents themselves (something I think Junican will relish). There is an option to sign up in support which I hope many of you will do.
Related reading: For further insight into the Totally Wicked operation, you might like to read about how I followed in Jack Straw's footsteps and wangled an impromptu tour of their premises while visiting a fellow jewel robber in June last year.