Ireland to follow Australia's lead on plain cigarette packaging
Announcing the decision, Irish health minister James Reilly said the change would mark a significant step forward towards the goal of making the country smoke free by 2025.So let's get this straight. A policy which has tanked in the only place it has ever been attempted will be a 'significant step' for a country which has endorsed every daft tobacco control industry trouser-stuffer but is still a global laughing stock.
Despite being 38th in shitness of 41 OECD nations on smoking prevalence, Ireland's government truly seems to believe that a fantasist wet dream posing as serious policy will dramatically turn around their fortunes in a smidgeon over a decade. Oh well, there's one born every minute.
In other news, James Reilly just returned a pair of water skis because he couldn't find a lake with a slope.