Myth #7: It may be tobacco today but other consumer products will follow.
FACT: Tobacco is not like any other product.Sadly, PETA hasn't read the script.
Well, it appears that the ad has now been banned.
Animal rights campaigners in Britain have been forbidden to use a billboard campaign showing a child smoking a cigar, which warns that eating meat increases the risk of cancer.
Warning the advertisement was “misleading”, the Advertising Standards Authority (ASA) said claims that eating any kind of meat increased the risk had not been “proven beyond doubt”.
I take it from this that the ASA will be equally dismissive of misleading claims being promoted by other absurd evangelical extremists ... like the Department of Health.
It is still facing a rebuke, however, for a separate NHS Smoke Free campaign after 18 complaints it was misleading. The veracity of the claim: “When you smoke, the chemicals you inhale cause mutations in your body and mutations are how cancer starts. Every 15 cigarettes you smoke will cause a mutation. If you could see the damage you’d stop” is to be investigated to determine if it can be substantiated.
But then, being consistent would waste £2.7m of taxpayer receipts, wouldn't it? So best they don't go there, eh?
In 21st century Britain, some raving lunatics are far more equal than others.